The Nice International Classification System is a critical requirement for every trademark registration. When a trademark owner applies for registration of a trademark with the U.S. Patent and Trademark Office, the owner must designate at least one of 45 different classes of goods or services identified with the mark being registered. Known as “Nice Classifications” or “International Classes,” these classes of goods and services are based on the Nice (France) International Cl

The best way to avoid future problems with your brand is to select a strong brand from the outset. Doing so properly has the added benefit of increasing the value of your brand, especially when you properly use the trademark and enforce it against infringers. Not all words or names can be protected as trademarks. For example, no one business can claim exclusive rights in generic terms because every business owner in the same industry needs to be able to use them to identify t

Jaguar Applies to Register Trademark For Electric Sports Cars As reported by and Motor1.com and Autocar, Jaguar seems to be getting serious about its electric vehicle ambitions. The British company will soon launch the new XJ sedan powered by purely electric power and a new trademark filing indicates even more electrified surprises could be coming in the near future. The trademark application registers the EV-Type moniker and the trademark is still pending according to the WI

The Nice International Classification System is a critical requirement for every trademark registration. When a trademark owner applies for registration of a trademark with the U.S. Patent and Trademark Office, the owner must designate at least one of 45 different classes of goods or services identified with the mark being registered. Known as “Nice Classifications” or “International Classes,” these classes of goods and services are based on the Nice (France) International Cl

The Nice International Classification System is a critical requirement for every trademark registration. When a trademark owner applies for registration of a trademark with the U.S. Patent and Trademark Office, the owner must designate at least one of 45 different classes of goods or services identified with the mark being registered. Known as “Nice Classifications” or “International Classes,” these classes of goods and services are based on the Nice (France) International Cl

The best way to avoid future problems with your brand is to select a strong brand from the outset. Doing so properly has the added benefit of increasing the value of your brand, especially when you properly use the trademark and enforce it against infringers. Not all words or names can be protected as trademarks. For example, no one business can claim exclusive rights in generic terms because every business owner in the same industry needs to be able to use them to identify t